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theatre teaches kids how nutrition links to brain power


With celebrities like Jamie Oliver forcing healthy eating in schools to the top of the political menu, a brand new theatre production is set to show junior school pupils aged 7-10 years old exactly what nutrition means.

The aptly named Brain Power show will boost brains in more ways than one by increasing children's knowledge about healthy eating as well as educating them on which foods are best for the brain.

The Brain Power show will visit junior schools in the South East, Midlands, North West and Yorkshire between May and June. Characters such as Professor Efalex, "the world's greatest scientist", will explain how foods can help to maximise the body and brain's potential and what foods, eaten in excess, can have a negative effect.

The fun and interactive show will be touring 40 junior schools between 16th May and 17th June. It is sponsored by Efalex, a nutritional omega-3 and omega-6 supplement featured in seven trials to help maintain all aspects of brain and eye performance, most notably learning ability, concentration and coordination.

Peter Clough managing director of Efamol, makers of Efalex, comments:  "National interest in healthy eating is huge.  Educational initiatives like this are much needed. Children can pick up bad eating habits whilst they are young and it is important for them to understand exactly what effect food has on their body.

"We all know the old wives' tale that fish is good for your brain but we now know that the omega-3 fatty acids found in oily fish are clinically shown to benefit the brain. It is imperative to get messages like these out to the next generation."

Posters for schools detailing important nutritional facts and consumer leaflets on healthy eating will be available from May 2005. Please contact Efamol for more information about this on 0870 6060128 or visit www.efamol.com